Client Case Study
Concept 360 tripled its doors, from page 19 to page 1
A Long Beach property manager who'd burned money on three or four SEO companies with nothing to show, until the rankings, and the doors, finally started climbing.
page 19 of Google
(up from ~190)
with no results
every month
The numbers that actually moved
These aren't vanity metrics. They're what changed for Concept 360 after years of paying for SEO with nothing to show. Here's the before and after.
Search ranking
Doors under management
Marketing transparency
From page 19 and wasted spend to triple the doors
When Willis Allen joined Concept 360 Property Management in Long Beach about three or four years ago, the company needed to be brought into the twenty-first century. The website was old and outdated, and there was really no way for anyone online to find them or see the quality of their work.
Before Goodjuju, they'd hired three or four SEO companies that promised top rankings and never delivered. Concept 360 was paying two to four thousand dollars a month and seeing nothing for it, with no communication and no straight answers about where the money was going. On Google, they were sitting on page nineteen or twenty, invisible, so prospects simply found other property managers in Long Beach.
Willis found Goodjuju through a mastermind group of business development managers, drawn to the fact that they work strictly with property management companies. What won him over came down to three things: transparency, the relationship, and results.
Goodjuju rebuilt the website so it looked sharp and gave visitors a real experience, then put together an SEO plan and explained every technical piece in plain language. Every month, Willis gets a detailed seven minute video showing exactly what was done, where the money went, the results, and how Concept 360 stacks up against its competitors. When he has a question, the answer comes the same day.
Month after month, Concept 360 climbed the rankings, from page nineteen all the way to page one, in the top five or six. Seeing it actually work, they invested more, and the growth compounded from there.
The business tripled. Concept 360 went from about 180 to 200 units under management to just under 600 doors in roughly three years, and Willis credits that growth directly to the partnership. He calls Goodjuju his ace in the hole, and the company is now increasing its ad spend and looking to partner even more.
The opposite of the runaround: after years of agencies dodging his questions with tech-talk, Willis gets a straight answer the same day, plus a monthly video showing exactly where every dollar went and how Concept 360 compares to its competitors.
The work behind the growth
A modern website
Goodjuju rebuilt the outdated site so owners could finally find Concept 360 online and get a great experience when they landed on it.
SEO and content
A clear SEO plan, explained in plain language, plus the content behind it. It's what climbed Concept 360 from page nineteen all the way to page one.
Reviews and reputation
Reviews and reputation that reassure the owners who check a company out online before they ever decide to reach out.
Facebook Ads
Paid reach that complements the organic wins, which is exactly why Concept 360 keeps increasing its ad spend with Goodjuju.
Hear it from Willis
About seven minutes with the head of marketing at Concept 360.
Willis Allen, in full
My name is Willis Allen with Concept 360 Property Management, and we chose Goodjuju for a lot of reasons. Before them, we'd hired three or four SEO companies who told us they could get us to the top of our market, but we never really saw it. We were paying two or three thousand dollars a month and seeing no results, and since I'm not the most technical person, I had no idea where the money was going. I found Goodjuju through a mastermind group of business development managers, and I was told they work strictly with property management companies and know what they're doing.
Three things blew me away. First, the transparency. Every month I get a report of what was done, exactly where the money went, and the results from that spend. It's detailed, and it explains everything for someone non-technical like me. Second, the relationship. They're genuinely good people who want our business to succeed, and they come to us with new ideas. Third, results. When we started we were on page nineteen or twenty of Google. We're on page one now, in the top five or six. The results speak for themselves.
When I came onto the company three or four years ago, we needed to be brought into the twenty-first century. Our website was old and outdated, and there was really no way for anyone online to find us or see the quality of our work. Everyone looks online now, at reviews and at who the company is, before they decide to work with you. We had no SEO and nothing promoting us, so people just couldn't find us and went with other property managers in Long Beach.
Goodjuju redid our website so it looked great and gave visitors a good experience. Then they fixed our SEO, put together a plan, and explained all the technical stuff so we actually understood it. Month after month we kept jumping up the rankings. They send me a seven minute video every month that goes over exactly what they did and how it affected our ranking, and they even compare us to our competitors in the market. They get back to me the same day, every time. With the other companies I felt like a burden, even though I was the paying customer. With Goodjuju, it feels like I'm part of the team.
As for how much they've helped me grow, when we first started we had about a hundred and eighty to two hundred units under management. We've been with them about two and a half to three years, and we currently manage just under six hundred doors. Our business has tripled, and I know for a fact that's a direct result of the work we've done with Goodjuju. As the head of sales and marketing, they're my ace in the hole and a trusted advisor for anything website and SEO related. They've never steered us wrong, and if something doesn't work they pivot fast. I know for a fact we would not be where we are without them. That's why we're increasing our ad spend and looking to partner with them even more.
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